Business Plan Self-Directed Course
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About This Course
The Business Plan Self-Directed Course takes you through each section of the business plan. In each unit, you will be guided to brainstorm and do research as necessary to pinpoint the essential building blocks of your business. By the end of this course, you will have gathered the content for all text sections of your business plan.
Need someone to check your work? Subscribers to this course receive limited-time discounts on coaching calls and other services.
Who is this course for?
This course is for entrepreneurs and small business owners who want an independent yet structured approach to completing their business plan. Tailored for beginners, we stay light on the jargon and focus on drawing out the most critical details of your business strategy.
Lesson Modules
Module 1: Describing Your Business
Unit 1: 5 W’s and an H
Unit 2: Business Goals
Unit 3: Business Structure
Module 2: Products & Services
Unit 4: Defining Your Offerings
Unit 5: Setting Prices
Unit 6: Rolling Out Current and Future Offerings
Module 3: Get Competitive
Unit 7: Competitors - Keep Your Frenemies Close
Unit 8: Competitor Analysis
Unit 9: Competitive Advantage
Module 4: Industry Knowledge
Unit 10: Your Industry
Unit 11: Industry Overview
Module 5: Market Analysis
Unit 12: Defining Your Target Market
Unit 13: Demographics
Unit 14: Market trends
Module 6: Marketing & Sales Plan
Unit 15: Reaching Your Marketing & Sales Plan
Module 7: Business Structure
Unit 16: Who's on your team
Unit 17: Hiring
Unit 18: Organizational Chart
Module 8: SWOT
Unit 19: Taking an Objective View of Your Business
Unit 20: Standing Out from the Crowd
Module 9: Executive Summary
Unit 21: Conclusion
Course Features
Duration:
3 Hrs
Units:
21
Level:
Beginner
Price:
$ 79.00 CAD